The ideal length of everything online

The Internet is a zoo” infographic.

Monetizing Halloween

Costumes, candy, decoration sales: $7.4 billion
Pet costumes: $350 million (fastest growing category, up 59% since 2010)
Candy: $2.2 billion
Average alcohol consumption rises 30% when it falls on Friday or Saturday
Adult costumes: $1.3 billion
Kid costumes: $1.06 billion
Popup haunted houses, mazes, amusements: $300 million
Voigt, Kevin. “Halloween, once for kids, has become an adult holiday.” Christian Science Monitor.

Bibliography, Iran

Special report: “The revolution is over.” Economist, Nov. 2014.

How long it takes

Perhaps the question is not how long it takes to disciple someone to maturity, but rather how long it takes to get someone on the path to following Jesus. Only Jesus can fully disciple someone. Are we ever fully mature?

Children who become Christian

For an article, I’m working on tracking down this “71% Christians got saved young” figure to understand it better. Looking for the original source.
Wikipedia post on Child evangelism movement pointed me to:
The Great Commission to reach a new generation,” Thom Rainer, 1997, SBTS
Evangelism is most effective among kids,” Barna, 2004
The Bridger Generation,” Thom S. Rainer, 2006
Also been referred to research by OneHope. An initial review shows this to be interesting.
My own speculation is that most Christians got saved young because they grew up in Christian households. I’m looking to see if the original research cited here distinguishes between converts who were in Christian homes vs converts who were in non-Christian homes. (45 million babies born to Christian homes vs 15 million converts in from non-Christian homes, globally, per year, according to Global Religious Dynamics.)

Divorce rate in America

Link because I frequently get visitors coming from this Google Search: the divorce rate in America is not 50%. See Shaunti Feldhahn’s research on this.

Strategic Questions

Considering a number of strategic questions to cover in 2015. These are the sorts of questions a team needs to ask/investigate in order to really know the area they are focused on – the opportunities and challenges. What I have so far in brief
1. Demographics – population size, annual growth, sources of growth
2. Urbanization – size, % of population, annual growth rate, urbanism vs rural culture
3. Ethnic makeup – majorities, minorities, diasporas
4. Diaspora – global connectedness, visa availability, long-term residency, economic ties
5. Regulation – levels of regulation, repression, persecution, LibG vs LibS
6. Communication – how information is acquired, shared
7. What attitudes prevent the spread of the Gospel, and disciplemaking?

Global Cities: Present and Future 2014 Report

Global Cities, Present and Future
2014 Global Cities index and emerging cities outlook
A. T. Kearney, downloadable PDF, iPad, Kindle.
Important report. But the PDF is only a downloadable summary; it does not include the individual indicators per city.
Top 20 Cities
New York, London, Paris, Tokyo, Hong Kong, Los Angeles, Chicago, Beijing, Singapore, Washington, Brussels, Seoul, Toronto, Sydney, Madrid, Vienna, Moscow, Shanghai, Berlin, Buenos Aires.
Top 10 Emerging Cities
Jakarta, Manila, Addis Ababa, Sao Paulo, New Delhi, Rio de Janeiro, Bogota, Mumbai, Nairobi, Kuala Lumpur, Bangalore, Beijing, Johannesburg, Kolkata, Istanbul, Cape Town, Chennai, Tunis, Dhaka, Caracas.
Probably, these are the cities that would form the bulk of an updated Gateway Cities list.
The “Human Capital” index takes into account the size of foreign-born population and so is a measure of diaspora. Business activity looks at among other things the number of top global companies in emerging countries.

Diaspora Scale

Diaspora Scale:
+0 little migration or tourism, expats often “strange” and “unusual”
+1 Some local tourism, resorts, vacations, occasional foreign tourism
+2 Much foreign tourism, semi-permanent internal migrants seeking work
+3 Major border-country/regional traffic hub, diasporas often seen
+4 International (other regions) migration, business, illegals
+5 Top, global destination for migrants, tourists, business
+1 would be for local tourists (and some foreign). +2 is more where foreign tourism begins to get into play, and foreign business. +3 means you’re seeing significant internal migration and migrants from surrounding countries. +4 means that if your in Asia, you’re probably seeing migrants from all over Asia and some other regions (Africa, Europe). +5 is the top of the top, a hub for business, pilgrims, tourists, migrants, the works. +5 probably wouldn’t be assigned to more than about… 1% of cities?

7 Questions Every Business Must Answer

From Peter Thiel’s “Zero to 1,” chapter 13:
“Technology”: a new way of doing things, the application of knowledge to practical purposes
1. Engineering: can you create breakthrough technology, not incremental?
2. Timing: is now the right time to start a business?
3. Monopoly: are you starting with a big share of a small market?
4. People: do you have the right team?
5. Distribution: do you have a way to not just create but deliver your technology to those who will consume it?
6. Durability: will your market position be defensible for 10-20 years in the future?
7. Secret: have you identified a unique opportunity others don’t see?
Parallel questions can be asked by those trying to pioneer a mission startup to catalyze a church planting movement. All of the processes involved in a CPM (such as a Discovery Bible Study, how disciples make disciples, how they pass it on, specific trainings, the reproducibility of baptism) are “technologies” (the application of knowledge to practical purposes). Simply reading Scripture and saying “how do we do this” (e.g. 1 Corinthians 14:26) is developing a technology, in a sense. These technologies can be “breakthrough technologies” if the enable the Gospel to spread widely through a culture (obviously some Western “technologies” create barriers in non-Western areas).
Timing is also critical. There is an obvious before-and-after moment in Albania. It doesn’t mean that we shouldn’t be trying to do something now in North Korea but the timing would be improved if the closed government there fell.
Monopoly: better to start in a defined place and with a defined people. The most fragile time for a movement is the early stage. We see this with Ebola. Zeynep, “The real reason everyone should panic,” is illustrative of the other side: the desire to kill a movement or epidemic in its early stage before it reaches multiplication. Her article illustrates why getting to larger population levels as rapidly as possible is desirable in our case. Control measures become difficult when thousands of people are involved. Once the million-person line is crossed, it becomes nearly impossible. Getting to thousands, then hundreds of thousands, and then to a million as rapidly as possible is critical.
People: lots more could be written about getting the right team. The right vision is an important filter for the right team. Best filter is John Knox: “Give me _x_ or I die.” The whole of X, not just a sub section of it.
Distribution: need some form of viral distribution method, but conversations with David B & others suggest that distribution methods differ in urbanist cultures vs rural cultures. In urbanist cultures messages are not passed as easily via word of mouth. There are a lot more gatekeepers who can stop, and the relationships are far more shallow. Understanding this is undoubtedly going to be very important and an area for study in 2015. Mass media will play a stronger role in urban areas, DB argues, and I think he’s likely right.
Durability: this is the big deal for CPMs. Catalysts have to be engaged for a long time. It can take 2+ years just to find the initial early adopters. If a given target area (a country, province, district, city, whatever) can kick the catalysts out before the movement starts (effectively killing the movement by dealing with “Patient Zero”) then the movement can be cancelled there. This is one of the reasons I theorize its so hard to do something in places like Turkey, Central Asia stans, Libya, etc. The populations are more controlled and in many cases are much smaller, so chokepoints are easier.
Secret: Thiel’s argument about secrets is that they are “hidden opportunities” or things that most people have overlooked. For us we can think of them as unique or creative access points into a particular area, previously unseen platforms of blessing.

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